Building an Environmentally Conscious Hospitality Brand
One Day Sustainability Management System Workshop
Feeling The Pressure?
Do you want to go green, but aren’t sure where to start?
As a GM, owner or hotelier, your time needs to be spent managing and improving quality control and assurance. Wouldn’t it be great if your guest scores were so high that your audits and inspections weren’t as regular, or maybe didn’t ever happen?
We understand the constraints on a hotelier and their team. The thought of adding another project seems impossibly daunting, and although it’s a priority, you just can’t seem to fit it into your schedule.
We’ve got you covered. We have condensed everything you need to launch a sustainability management system (SMS) into a one-day workshop.
Your Ultimate Roadmap To Building A Sustainable Hospitality Brand
GreenLuxe is your tour guide to sustainable hospitality. We’ll work closely to understand the unique needs of your business and the team members who make it happen. Then, we’ll uncover the best opportunities for you to adopt eco-friendly practices and technologies.
After our one-day workshop, you’ll receive custom, step-by-step instructions on how to implement your sustainability management system, along with tips, tools and resources to help you along the way.
With a successful SMS in place, you’ll enjoy:
- Increased operational efficiency and department synergies
- Attracting, developing and retaining the right talent
- Increased brand loyalty and traveler bookings
- Reduced operating costs, ROI, and increased RevPAR
- A resilient business model
- Increased market share
- Alignment with key trends in the marketplace
- A purpose-driven culture
- Community engagement
- Increased biodiversity health
Make Environmentally Conscious Decisions with Confidence
Our approach isn’t just about practical sustainability tools—it’s also a shift in mindset. GreenLuxe knows how to empower your key team players to spot solutions for issues before they arise. With the right management in place, you’ll feel confident in your team’s ability to successfully run your business while you make key strategy decisions about your assets.
Our one-day strategy will provide you with a comprehensive roadmap, readout and next steps to implement your SMS at your own pace.
When you partner with GreenLuxe, you’ll stay ahead of the trends while fulfilling stakeholder expectations. The future of sustainability is where reinvention is key, but staying true to your brand values is equally important.
Here’s How it Works
GreenLuxe is your partner in sustainable tourism. We will continue to check in and be available if you encounter any questions, roadblocks, or unexpected hiccups.
1
The GreenLuxe Methodology
We begin by looking at what drives your employees and guests. Then, we audit your processes, review building performance and assess competitive benchmarks. GreenLuxe will tailor your one-day strategy based on our findings along with other KPIs from your key stakeholders.
2
Strategy Day
We’ll conduct a full-day sustainability strategy session with you and your team. You’ll leave with a confident understanding of where your business has been, where you can go, and exactly how to get there.
3
After the Workshop
We’ll provide you with a readout, roadmap, and list of resources to help you track your progress.
Don’t take our word for it
Our organization is grateful for Ms. Wald’s professional and passionate approach. Green Luxe, Inc. offers invaluable resources, recommendations, and strategies to be successful while celebrating incremental successes along the way. We highly endorse Amy and Green Luxe, Inc.
– Kelly Dufour, Operations Director – The Ohio Wildlife Center
Why Did We Start the One-Day Strategy?
When designing our One-Day Strategy Workshop, we wanted to give hospitality managers all the tools they need to create a purpose-driven culture while also reducing overhead and increasing their bottom line. We knew that creating over-ambitious strategies with long timelines would be too unrealistic for a busy hotel staff to implement.
We spent a lot of time thinking about how this workshop can add value, inspiration, and connections to your organization—all in the least amount of time possible. Our team has worked in hospitality and traveled to some of the best hotels in the world. We know the impact left by a hospitality worker on a guest can be life changing.
We believe this workshop gives hoteliers the tools to empower their staff to do just that—create meaningful connections! Yes, we will provide you with all the technical tools you need to make your systems more efficient, but we have a unique approach. People are what make lasting travel memories. They’re as much of the focus as anything.
–Amy Wald, Founder
Frequently Asked Questions
Who needs to attend the one-day strategy season?
Key decision-makers, managers (including facility and operations), and anyone who will be a part of the implementation and communication process.
Will I get a written report or anything I can refer to later?
Absolutely! Your roadmap will be a detailed and comprehensive written report with resources, access to databases and organizational tools to keep track of your progress.
What if I need help implementing some of the initiatives, goals, or objectives we agreed on?
GreenLuxe is here to help you achieve your goals! If you need help with implementation we are here for that too. With our experience, combined with our strategic partnerships we can ensure implementation happens as well as goals are achieved in the least amount of time possible.
How long does it take to see “improvements”?
It all depends on how quickly you act and your team takes responsibility? We think a good rule of thumb is 3 months, if you are following the plan we laid out for you!
Will we get support after the strategy day is over?
GreenLuxe is your partner, not a vendor. We will continually check in on your progress and lend support if there is a roadblock or hiccup.
How much does it cost?
This depends on where you are in the process? Have you begun to develop an SMS or are you starting from scratch. Is your facility independent with one hotel or multiple assets? Do you have a golf course, pool, restaurant, etc. Are you located in a city or near a natural asset? All of these things must be considered in the amount of time and work we will do.
Does it matter where our business is located?
Absolutely not. We will come to you, regardless of where on the global landscape you are. If we have to come Sumatra or Canada. It doesn’t matter.
Does the strategy session need to happen in person?
We feel strongly that the most impact is made in person. Yes, Covid uncovered the power of digitizing meetings but we believe in order for your organization to get the most value out of the workshop, one that is held in person is best.
Invest in Our Planet—and Your Business
In recent years, the hospitality industry has drastically changed. Reinvention is the key to long-term competitiveness—and an SMS is the quickest, most comprehensive way for your hotel to come out on top. Plus, a sound SMS can prolong, protect and enhance the life of your assets.
Our Promise
We are confident that in the months following your strategy day, you will:
- See an increase in employee satisfaction, engagement and ownership.
- Improve guest satisfaction and earn more brand loyalty.
- Notice a decrease in overhead costs—because energy is the highest line on your P&L following staff and food.
- Attract awareness and behavior change from stakeholders by measuring system performance.
We fell in love with the hospitality industry because great service feels rewarding for guests and staff alike. Aside from making changes that are critical to the health of our planet, GreenLuxe believes a strong eco-strategy can reinvigorate your company’s culture of purpose and help you get back to the heart of hospitality.
